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Moneyball Principles for Content Marketing
Chris Sietsema is Social & Digital Operations Lead at Convince & Convert. He also runs a digital agency called Teach to Fish Digital where he provides insights on search, social media, email...
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WEBININE: How to Build an Email Sign-up Form That Works
Chris Sietsema is Social & Digital Operations Lead at Convince & Convert. He also runs a digital agency called Teach to Fish Digital where he provides insights on search, social media, email...
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Abandonment Issues – What To Do with Content Archipelagos
If you viewed your content marketing operations from a 35,000 foot level, what would they look like? Would your organization’s content assets, social media networks and web/mobile properties all be...
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WEBININE: Boost Email Delivery Rates with SenderScore
In this webiNINE, a series of ~9-minute webinars for social media and online marketing practitioners, we provide some tips on how to use SenderScore.org, a popular tool for measuring the...
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The 5 Top Google Analytics Reports for Social Media Marketers
Do you have your copy of Youtility: Why Smart Marketing is About Help not Hype? Visit Amazon or Barnes & Noble to get your copy now! Ever feel the pressure to prove social media’s value beyond...
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Creating Social Substance: Talkable & Useful Content
Those of us who work for content marketing agencies and others who are responsible for developing new content for our own organizations share a common challenge. We know how difficult it can be to...
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WEBININE: All About Reddit
In this webinine, or short form webinar lasting around nine minutes, we explore Reddit, a social news sharing site with a loyal community and growing following. Topics discussed include: Brief history...
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4 Tools to Help Build a Social Media Analytics Report
In some circles, social media marketers still get a bum wrap for not being able to prove how their work impacts the bottom line. Despite an abundance of overwhelming evidence to the contrary, many...
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